4 Tips to Get Advertisers On Your Blog
If you are like me, an increased amount of traffic to your blog can be viewed as a blessing in multiple forms. Not only does the added amount of visitors help get your name and link out there while raising your PageRank but it can also lead to increased (or initial) revenues for your blog. Sites and blogs have found plenty of new ways to advertise and as such, many advertisers now are hesitant to lend out their ads to every blog that pops up.
While money can be made for both parties this way, advertisers have a brand to protect and will often turn down sites and blogs that are less than established in nature. I have put together some tips to guide you on How to Get Advertisers for Your Blog, with what to say and show while also advising what not to do in this situation.
Let the World Know
You would be surprised at how many individuals search through blogs for advertising opportunities. Nobody has the time to contact every single blog, so advertisers often look for those with “advertisements” that are offering space on their blog. This does not have to be anything fancy; in most cases, a simple “Advertise With Us” or “Advertise Here” banner ad (125 x 125) linking to a contact page will suffice but some people also use this page as a chance to fully outline their upfront advertising rates so that potential advertisers will have all the necessary information before inquiring.
Whenever I first implemented this feature on some of my sites, I was receiving inquiries within the same week. Every offer you receive may not be to your liking or niche, but carefully evaluate each and see what the advertiser has to offer.
Use Relevant Advertisers
I have been tempted in the past to extend my advertisement offers to other sites and companies all across the spectrum, but I have learned that this is not only ineffective but downright perilous for your blog. Advertisers want to place their ads typically in places where the audience is receptive. If you are running a blog about hair care, you probably are not going to want advertisements for automobile service.
While it is not necessarily a loss when the advertiser is paying you a flat fee to advertise, your ranking and perception can be altered. If you are “spamming” ads that do not appear to be relevant to your site (and Google can tell based on the outgoing links), Google will be more likely to penalise you and bump your blog down in the ratings.
Display Your Stats
Each and every decent advertiser should ask you for information about your site’s traffic and rankings and you should be prepared to furnish this information accordingly. I have setup an advertiser login page on my sites for clients to be able to directly view information about monthly hits, my Alexa rating, blog and domain authority, impressions and so forth. By having this information pre-sorted and ready to go for advertisers, you appear to be on your A-game and will in return receive more positive input (and hopefully, clients).
Jazz It Up
Nobody wants to advertise on a site that is lacking aesthetic appeal. This is founded in rationality as very few visitors are going to want to look at your site if it is dull or not formatted correctly. Using professional themes like Problog theme can increase the overall appeal of your site and there are plenty of themes, templates and layouts for a variety of CMS solutions. You also want to minimise your advertising space – don’t fill up one whole side of the page with ads. Keep it simple and easy on the eyes.
Did you like our tips on How to Get Advertisers for Your Blog.? What other methods you use to get advertisers ?See you in comments.
Well having premium theme is almost compulsory nowadays,it has unlimited advantages like you said it increases the overall appeal of your site plus attract advertisers.I liked your 1 point that we should let the world know,many people tend to forget this simple step.
BTW thanks for providing this useful post.
yes Ashish, having a good designed template is always attractive for your readers and your advertisers. The best fun is to squeeze ad spaces in the blog without annoying your readers.
Let the world means that you have to tell the people that your blog is ready to get advertisers so put up a advertise here banner or a advertise here page.
Interesting post Saad,
I’ve been looking for something similar to be able to get advertisers on my blog. I’ve got an advertiser on my blog for first time without following any of these tips and without making mind of it.
But now I think I should pay attention in it and create an Advertise page on my blog.
Thanks for sharing the tips Saad. I appreciate it
YES! you got lucky there mate
, but having a advertise here page with your stats and your social influence can surely attract a lot of new advertisers to advertise on your blog.
Hi Chris,
A simple but effective way to get advertisers to our blogs. So, all that is required is just make your presence felt wherever you are going. Genuine advertisers need space in a jiffy and you need to grow as fast as possible. So, capitulate on this.
Thanks a lot for this post.
Regards,
Sanjib
Thankyou Sanjib, simple tips but many people fail to apply them on their blog and hence fail to gain the attention of the advertisers on their blog.
Nice post. it is better to show your site statics on advertising page and also social media stats it helps them while picking the right site for advertising
Thanks Guppu boss for the appreciation.
Nice tips for folks willing to generate income from their blogs. I can only advice against filling every breathing space with ads
yup,money is the reason 95% people start a blog and feel that monetizing is the hardest part. Well for me i believe getting traffic is the hardest part not earning.
Till date I have had few advertisers come along and ask me for advertising without me doing anything. I think if I were to add “advertise here” banner then I think there would be more advertisers coming along. Displaying stats will make a huge impact in getting advertising. Are there any plugins that can handle payments.
thats great shalu and really nice to see you back on seoallrounder after a long time
, i would suggest you to use buysellads but if you are not happy with their charges then go for oiopublisher plugin to get total control and instant payments on your ad space.
Well-defined post Saad Naeem!
This is first post I am reading about advertisement. As I told, I recently started my blog therefore I didn’t added banners or google advertisements in my blog. Perhaps I will do after a month.
Nice to read this post. Keep sharing such useful articles.
Yes Perky, thats a very nice approach try to build your audience and gain authority before loosing ur focus on getting advertisers on your blog.
Great Nice post saad.These tips will be very helpful for getting advertisers for a blog.By getting direct advertisers we can earn more income than by using services like infolinks or buysellads .Thanks.
thanks you gowtham, thanks for dropping your idea on how to monetize a blog.
Hey Mate,
I think a blog like yours would attract advertisers, if you can automate the process and use buysellads or an independent solution then it will appeal to more people (aka less hassle and fast).
I know bloggers that would get tempted to display any old rubbish ads, just for the money, remember it is your home and other people (readers) live their.
Do it too often and you will be know as a sell out. Nice selection of tips to really get people knocking on your door.
Het Simmeon, yea I have not experiment buysellads or anything yet , have not focused a lot on monetizing this blog. Aim is to get good traffic as of now.
Hey Saad,
I am not having any premium theme on my blog. I mean, I have but I am not using it. What are your advice, suggestions or feedback about my blog theme.
I was just wondering what do you have in your advertisers log in page to show to your advertisers.
Hey Abhi , just checked your blog and what my suggestion would be for you is to make a separate place for ‘advertise here’ in your menu rather than hiding it in your hire me sub menu.
secondly you can hide that advertise here page to show stats to only people with authorised access this way only serious advertisers will contact you and but try to explain all the ad types and places where you offer the place, btw i liked your advertise here page but I got confused when you showed 125×125 ad space but you forgot to mention where are you going to place it for e.g under the post, site footer, if sidebar then will it be above the fold or not.
Dont forget to mention, that “media packages are given upon request”, aim is to to make your advertiser use the contact form! then you can provide some good heavy discounts or throw in a free review to attract them
.
Whats else did I forget? let me know , would be happy to help you out.
Now that was a real useful reply.
You know what Saad, I had that Advertise page in a separate menu. I think, I mistakenly put it under that.
I was asking HOW can I or YOU can hide the advertise page and give access to only authorized.
AND, what you exactly mean by media packages?
There are so many plugins through which you can password protect your pages or what you can do is write something contact us with your google analytics email and we will ad your email to to our google analytics user list.
This way the advertisers can check your stats in their analytic dashboard.
Media packages are like bundle packages which you can offer to your advertisers like buy 2 months advertising and get 1 month free , or buy one month advertising and throw in a free review. This can really attract your advertisers.
Hmm. I was thinking the same about media packages. I am doing that already.
Thanks for the suggestions Saad!
Just starting a new blog. Let’s hope these tips will help me later when my blog is fully ready…
yea, do share your story with us about your new blog and how you got advertisers for it.
Simple rule is to get advertisers you need to advertise about your strength and you need to tell your advertisers what you can do to enhance their business.
Yes Sandeep, same goes for adsense as well, if you provide good value to your advertisers your CPC will increase. Thanks for dropping your comment.
well written tips how to tell advertisers details of your site in a elaborate way
Thank you for your appreciation Ahsan
really awesome tips and i think every advertiser asks for the stats first
Thanks
yes stats are really important i guess they have no option to know about your traffic before putting their money on your site.
A good insight into getting advertisers for your blog, great post. Using relevant ads is one of the most important tips for me. I also believe having a statistic section about your blog on your ad page is a great way to encourage advertisers.
Hi Chris,
I get a lot of emails from people who want to place ads on my blog. I’m really not interested in placing a lot of ads all over my blog and it really shocks me the ones that have contacted me too. I can’t say that their services would appeal to my readers but what do I know right! Yeah…
Either way this was a very informative post and I’m sure one that others will definitely benefit from. Thanks for sharing..
~Adrienne
This is actually a very very good post. But there must be some limit on how many advertisers we must use on a blog. Because excessive links or banners can get a bit annoying for visitors.
Is there any way for me to get potential advertisers??
Well ya, all I need is to boost my email list first, then following the strategies which you made here. I think one of the effective ways to earn money from any blog is this: sell your own stuff!
One small tip buddy!
Your nested commenting system is driving me crazy.. have a glace over your conversation with Abhi balani! Try to make it bit easy to read, so that we (as a readers) would love to read those thoughtful comments
Hi Saad, first of all, thanks for sharing these great tips to get more advertisers for our blogs. Secondly, I think having an advertise here page with the statistics of your site can let you get more advertisers (I’m telling it based on my own experience).
Useful post on how to get advertisers for your blog. I agree with you that displaying your stats can really help catch the attention of would-be advertisers to your site. Also, having a nice blog theme that’s simple yet easy to navigate through is what they (the advertisers as well as the readers/customers) are looking for. Thanks for sharing!
Effective Marketing and Guest Posting on Popular Blogs will help in driving potential advertising opportunities. Having a ‘Advertise here’ page mentioning benefits will be extremely helpful
thank for adding in your view nishant.
Well yes, Advertise Here page will be great for blog owner as an opportunity and for advertisers as an inquiry desk to get details regarding advertising and agreed showing relevant advertisements is really useful and effective for blog. Thanks Chris for these wonderful tips
Your welcome Nizam , glad that you found the tips worth reading.
my only problem is not enough traffic coming to my website, thanks for the tips
Well traffic is the key to earn money, where there is traffic there is money! Advertisers love the sites with traffic!
In order to get advertisers to your blog, you need first to drive traffic to your blog using both on-page SEO and off-page SEO.
well written tips how to tell advertisers details of your site in a elaborate way
thank you meena for appreciation
Just re relevance: If a blog is very geo-specific and gets a lot of traffic form your country or even city, then it might be worth seeking out local advertisers individually and asking them if they want to place ads on your blog for a fee.
Saad,
I think Display Your Stats is one of the best methods that clear your visitors for all the question before paying 4 advertising !
yea, you are right stats are what basically advertisers are looking for!
Very useful tips man, i will try it hope it wrks
Great post, Going direct is much more profitable and your percentage is way better than dealing with a middleman for example Adsense. Diversification is the key to long term success online and having multiple sources of direct Advertisers is a strong monetization model to build upon.
I prefer advertising marketing systems or any system related the blogging and online marketing niche that pays residual monthly income instead of just a one time fee.
Better yet a system that based on the principles of multi-level marketing.
thanks a great tip for people out there who are looking for that, thanks for dropping it. Would love it if you can explain a bit more about it.
Hey Saad,
Do you think it would help to show your stats to others ?
You mean showing Google analytics traffic ? No way bro !
Why not Mike? I mean if you have serious advertisers then I would say show them your analytics so that they can get a general idea of a blog’s traffic.
Hi,
Well according to me, i consider alexa and pagerank are the main factor to gain or get advertisers to our blog that can be direct advertisements. Although design and allignment of the blog also matters.
thanks for the tips.
Pagerank can be a good consideration when looking to advertise but Alexa is not accurate at all in terms of traffic , have you checked quantcast? Advertisers are using that instead and I really like seomoz tools to spy on my competitors traffic lol
Wow amazing and awesome post… these was the tips which i was looking from a long time.. after getting banned by adsense i’ve decided to work to get advertisers in simple i want to earn money from ads..
thanks for the awesome tips.
Love your spirit there Tai
Many people quit blogging after getting their adsense banned.
thanks for appreciating , really glad that you liked the post.
Make sure to read the comments it has some awesome tips from my readers.
agreed to you just show the world whats under your kitty and how it is useful for others too
I have set up a new website and I get 300+ visitors per day. My website is related to movie. I put put some ad programs but I fail to earn more with those advertising programs. I think I must allow advertisers to advertise on my website in order to raise my income.
you can use some premium plugins so advertisers can pay and post their ads instantly.
add high page rank and hig traffic stats will definitely attract more advertisers and the opportunity to earn more money online
Hi,
This is one of the best article, I never seen before.
Thanks for share with me this informative article!!
Great post, Indeed.
All the mentioned are really helpful to get advertisers to our blogs from which we can easily gain good money in a short time. I will follow all your tips.
Cheers!