Ad-based revenue model is being used by millions of bloggers. There are many plugins that can be utilized by WordPress publishers to manage advertisements. While choosing a plugin, your aim should be to maximize your website’s earning potential. Whether you are planning to advertise your own products, sell ad space or advertise through popular networks like Adsense, there are numerous solutions to match your criteria.
Here are 10 of the best ad management solutions for WordPress to help you successfully monetize your site and manage campaigns like a breeze.
Previous Read : Get Advertisers for Your Blog
1. BySellAds Pro
BySellAds Pro is a comprehensive ad management platform. It allows you to sell directly to advertisers with the help of integrated billing and invoicing systems. This plugin can save you tons of time and effort. You can create ad spaces of various sizes and customizations to suit your business model. This is a complete solution that makes direct selling a breeze. The graphical interface is user-friendly, easy to use and gives you many options for managing, selling and serving ads on your site with real-time statistics. The platform also connects you with thousands of advertisers, helping to bring your earning potential to the max.
2. Google Double Click for Publishers (Google DFP)
Google DFP is an ad management system for small businesses. As we all know, Google is anything but sparse when it comes to the quality and reliability of their products. Google DFP has an excellent reporting tool that gives you accurate information regarding the performance of your ads.
3. Float Ad Sidebar
This ad plugin has a nifty little feature. It can display ads dynamically, floating atop your webpages while you scroll. This feature makes your ads constantly visible, giving more opportunities for clicks and sales conversions.
4. WP125 (using on Sidebar)
This plugin only supports 125 x 125 advertisements. WP125 has a very simple interface, with settings for customization and ad management. You can schedule your ads to run at various times and link ads to a sales page containing information on pricing, website statistics and more. Ads can also be disabled temporarily and stored to run at a later date. This is one of the coolest automation utilities for bloggers.
5. Advertising Manager
This featured-rich plugin is a wonderful solution for bloggers who want more out of their ad space. This is the perfect tool to keep your site in compliance with Adsense pay-per-click policies without having to place your ads manually. It rotates advertisements from Adsense and those from other networks. The plugin is easy to use, giving you optimal control over your third-party advertisements and allowing ads to be placed in posts, pages and on the WordPress sidebar using a widget.
6. Sponsor Ad Management
This is a great plugin if you plan on selling paid sponsorships. It integrates seamlessly into WordPress and allows the management of sponsor ad campaigns on a blog or multiple blogs. This is a great way to keep track of the exposure and performance of each advertisement in your campaign. Advertising banners can be configured to function in pay-per-impression, pay-per-day or pay-per-click modes. Sponsor Ad Management also supports scheduling and other advanced tasks to make your advertising program successful.
7. OIO Publisher (Author Rating 5 out 5)
OIO Publisher was originally created as a solution for all PHP-based websites. Later on a WordPress plugin was launched so that bloggers could take advantage of it too. Not only is this piece of software easy to use, it is also extremely powerful. You can take advantage of in-depth performance reports and accept payments via multiple payment processors. With OIO Publisher, you can define ad zones on your blog with different prices, targeting, size, rotation settings and more. The tool also comes with a widget so you can easily place and track ads on your WordPress blog’s sidebar. The support forum for this premium plugin is also pretty great.
AdSanity is a very lightweight WordPress plugin but it has all the features that an ad management solution needs to have. Placing new ads is as simple as adding a new post. There’s really nothing much to it. With the help of widgets and short codes, you can place advertisements in just about every possible place on your blog. Ads can be set to run continuously or for a set period of time with ad scheduling. The plugin also keeps you up to date on the performance of your ads with graphs and statistic reports.
9. Simple Ads Manager
As the name suggests, this is a very simple and free WordPress plugin. It enables bloggers to serve and manage advertisements on their site. The plugin is full-featured and is packed with many powerful options. It allows you to insert ads just about anywhere including inside pages and posts. Use this plugin to display your personal ads or third party advertisements. Simpla Ads Manager can be used in conjunction with platforms like Google DFP.
Use this powerful plugin for WordPress on your website to manage and serve advertisements. Download the free version from your WordPress platform for basic rotate and serve functions. If you want more advanced options and features that are not available in the free version, then purchase the pro version. The utility allows you to create ad groups, monitor and approve advertiser ads, control ad display and monitor performance through statistical reports.
There are many advertisement plugins out there, but when it comes to performance and efficiency, the ones given above are the best. You will have to decide which ones to use based on your own specific needs. BuySellAds Pro is ideal if you want to give your blog some extra exposure and find advertisers. WP125 and OIO Publisher are great for those who already have some advertisers and just want to sell ads quickly and effortlessly. Finally, there are the free options like Float Ad and Advertising Manager that can increase your earning potential for free.
Want quick cash rather than selling your adspace ? Check out the 20+ Adsense Alternatives
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